Despite two teams with big national followings, the Los Angeles Rams and the Dallas Cowboys, Sunday Night Football snared a 4.7 in early ratings among adults 18-49 and 14.81 million viewers.
That’s a fall of 28% in the demo and a hard decline of 23% in sets of eyeballs from last year’s season debut of Sunday Night Football.
Last year’s opener was a 33-3 pummeling of the Pittsburgh Steelers by the New England Patriots, and it still pulled in an audience of 22.2 million.