West Plains, MO. – Ozark Marketing and the Ozarks Small Business Incubator will be holding a joint workshop on how to better market your business to future customers. The workshop is called “Media Marketing: Know Your Placement, Message & Measures” and will be held from 1-5 pm on September 28, 2023.
Any business can optimize its marketing budgets for business growth with the proper media channels, audience targeting, messaging, and measurements. This half-day workshop will cover several of the most common media marketing options and help match your media placement mix with your audience. Once you have identified your target audience and placement, you will also learn how to create a marketing budget and measure your results.
What you will learn:
- The 3 M’s of Marketing: Message/Media/Measures
- Create/Identify Customer Profiles & Audience Building
- Connecting Customer Profiles to Appropriate Media
- The Basics of Tracking Results
- Creating a Marketing Budget
The cost of this workshop is $25 for OzSBI members and $35 for non-members.
This workshop will be facilitated by Ozark Marketing General Manager Crystal Cook and OzSBI Business Development Specialist Autumn Shirley. You can register for the event by following this link https://ozsbi.com/event/media-marketing-know-your-placement/
